Illinois Biometric Information Privacy Act (BIPA)
BIPA requires written notice and consent before collecting biometric identifiers such as face geometry or fingerprints, and private plaintiffs can sue. A standard brochure site never touches it. It matters only if your site adds features like virtual try-on, face-based filters or biometric login. A 2024 amendment limited damages to one recovery per person. Your attorney confirms whether it applies to you.